By The Book 8 Conference (21-22/06/2023): Conference Paper on “‘So much for literary democracy’: Journalistic Capital and the Purpose of Scandal Surrounding Literary Prizes on Social Media”

This year, I presented at the By The Book Conference for the first time on the 21st of June. The conference was co-organised by the University of Porto, where it took place, and the Oxford Brookes University. It’s an initiative of the European Publishing Studies Association (EuroPub) which aims to “foster knowledge exchange around the contemporary book trade”. The conference contributions focus on the book publishing industry and the field of publishing studies in general.

My conference contribution focused on the influence and impact of scandal on literary prizes dependent on journalistic capital, examining the 2012 scandal surrounding the Not The Booker Prize and the Twitter-discourse.

For more information on the conference and the program, please consult the conference website.

“So much for literary democracy”: Journalistic Capital and the The Influence and Reception of Scandal Surrounding Literary Prizes on Social Media

Literary prizes, increasingly topic of research (e.g Moser 2004, English 2009, Leinen 2010, Ducas 2013, Röhricht 2016, Sapiro 2016, Auguscik 2017, Childress et al. 2017, Kennedy-Karpat and Sandberg 2017, Rahmann 2017, Mosely 2019), function as traditional literary gatekeepers and are responsible for the institutionalised consecration of literary texts. Contemplating Bourdieu’s field of cultural production (1983) literary prizes are frequently discussed in terms of economic and symbolic capital, but they can also bestow visibility. James English thus proposes journalistic capital, which may accelerate the accumulation of symbolic capital (2002, p. 115) and represents “the marketability of the award and its winners” (Squires 2013, p. 293).

Scandal is hardly unusual (English 2002, p. 113), though valuable, established and prestigious prizes (e.g. Booker Prize) are generally able to weather public opinion. But what challenge does bad publicity pose for a prize which relies almost exclusively on journalistic capital? As a case study, I shall examine the 2012 edition of the Not The Booker Prize (NTBP), when the behaviour and back-room negotiations of a contender scandalised organisers and audience alike. The NTBP was created by left-wing The Guardian in 2009 as a democratic literary counter-prize. Officially, winners receive nothing but a “Guardian”-mug. Although relatively low in both symbolic and economic capital, because the newspaper is able to use its own platform, the prize generates a lot of media attention and therefore predominantly awards journalistic capital. Besides nominating and voting in the newspaper’s comment section, the audience also discusses the prize on Twitter. Within this context, I aim to study the figure of the layperson critic as an additional literary gatekeeper on social media platforms. For this, I will analyse the tweets created in the immediate wake of the scandal to gain insight into the content of the user-generated literary criticism.

 

Bibliography:

Auguscik, Anna. Prizing Debate: The Fourth Decade of the Booker Prize and the Contemporary Novel in the UK. Transcript, 2017.

Bourdieu, Pierre. ‘The Field of Cultural Production, or: The Economic World Reversed’. Poetics, vol. 12, no. 4, 1983, pp. 311–56.

Childress, Clayton, et al. “Publishers, Authors, and Texts: The Process of Cultural Consecration in Prize Evaluation.” Poetics, vol. 60, Feb. 2017, pp. 48–61.

Ducas, Sylvie. La littérature à quel(s) prix? Histoire des prix littéraires. La Découverte, 2013.

English, James F. “Winning the Culture Game: Prizes, Awards, and the Rules of Art.” New Literary History, vol. 33, no. 1, Johns Hopkins University Press, 2002, pp. 109–135.

English, James F. The Economy of Prestige: Prizes, Awards, and the Circulation of Cultural Value. Harvard University Press, 2009.

Kennedy-Karpat, Colleen, and Eric Sandberg. Adaptation, Awards Culture, and the Value of Prestige. Springer Berlin Heidelberg, 2017.

Leinen, Angela. Wie man den Bachmannpreis gewinnt. Gebrauchsanweisung zum Lesen und Schreiben. Heyne, 2010.

Moseley, Merritt. ‘How the Booker Prize Won the Prize’. American, British and Canadian Studies, vol. 33, Dec. 2019, pp. 206–21.

Moser, Doris. Der Ingeborg-Bachmann-Preis. Börse, Show, Event. Böhlau Verlag, 2004.

Pickford, Susan. “The Booker Prize and the Prix Goncourt. A Case Study of Award-Winning Novels in Translation.” Book History, vol. 14, 2011, pp. 221240.

Rahmann, Kathrin. Von der Wirkung zur Wertung. Formal-ästhetische Werte in den Diskussionen des Ingeborg-Bachmann-Wettbewerbs 1999-2009. 2017. Georg-August-Universität Göttingen, PhD dissertation.

Röhricht, Karin. Wettlesen um den Ingeborg-Bachmann-Preis. Korpusanalyse der Anthologie Klagenfurter Texte (1977-2011). Studienverlag, 2016.

Sapiro, Gisèle. “The Metamorphosis of Modes of Consecration in the Literary Field: Academies, Literary Prizes, Festivals.” Poetics, vol. 59, Dec. 2016, pp. 5–19.

Squires, Claire. ‘Literary Prizes and Awards’. A Companion to Creative Writing, edited by Graeme Harper, John Wiley & Sons, Ltd, 2013, pp. 291–303.

Vernetzungskonferenz “Brückenräume” (08-09/06/2023): Research Project Presentation

On the 8th and 9th of June, the Department of German Literature participated in a conference at the University of Regensburg, which aimed at strengthening the ties between the departments of German Literature at the University of Regensburg, Ghent and Brno as well as to create the possibility of future research collaborations. The name of the conference was “Brückenräume: aktuelle Forschungsperspektiven der In- und Auslandsgermanistik in Brünn, Gent und Regensburg” and I presented and discussed my research project and approach.

DH Benelux (31/05-2/06/2023): Presentation “Large Language Models in the Humanities: magic shortcut or just beating about the bots? #nocode #alldata”

This summer, we presented at the 10th edition of the DH Benelux conference, which took place at the Royal Library of Belgium (KBR) from the 31st of May until the 2nd of June. During our presentation we discussed the results of our semi-supervised learning system, which was trained ofr aspect-based analysis tasks in German concerning literary criticism on social media and compared them to the possibilities provided by new developments such as ChatGPT.

For more information, please consult the conference website.

 

Large Language Models in the Humanities: magic shortcut or just beating about the bots? #nocode #alldata

Following up on our earlier contributions on doing Aspect-Category-Opinion-Sentiment Quadruple Extraction, in this talk, we aim to weigh some of the tried and trusted methods of doing NLP against the new kid on the block, namely LLM (Large Language Models) trained for various purposes and languages. Few-shot and zero-shot approaches may seem adventurous, and they indeed may not live up to the state-of-the-art achieved with regard to our specific use-case, i.e. aspect-based sentiment analyses (ABSA) in specific domains such as laptops and restaurants. But what if e.g. your target vocabulary is out of domain (OOD) by principle? What if your data is largely unstructured full-text? Compared to the time-consuming task of generating annotations, using GPT-3 turns out to yield surprisingly good results for a variety of tasks like NER and ABSA. We will show how to “escape” the chatbox and feed data in bulk to the model. We aim to discuss whether this is a viable solution, especially for the aspiring DH researcher with limited programming skills, limited GPU access, and/or without persistent support from teams dedicated to humanities-style qualitative research questions. We will present some of the tasks that have become possible over the course of conducting our study of multilingual sentiment in a specific multimodal setting, such as: automatic transcription of oral sources, alignment of oral and written data, speaker diarization, automatic generation of training data with annotations, etc. We will illustrate the major advantages of API-based solutions for classification, such as the small amount of training data needed to fine-tune the model, and the ease of access. All in all, this type of modular pipeline is a less prohibitive pathway for aspiring researchers, compared to setting up a demanding and complicated environment that is typically required in traditional NLP methods. In addition, allowing people to “chat with your data” will inevitably become a new way of disseminating research results in a non-directive way, also in domains where access to the actual artefacts might be marred by copyright. This workshop is not about presenting results or final conclusions, but aims to provide an opportunity to discuss what some consider to be a watershed moment, while others remain sceptical.

CIMRH 2022 Symposium (15/09/2022): Regular Project Presentation

In August, I was invited by Dr. Anna Klamet (London College of Communication) to participate in the online CIMRH Symposium on “Innovation in Publishing”. At this Symposium, which took place on the 15th of September (2022), I presented a brief overview of my FWO-funded research project. I outlined its premesis, summarised the employed methodology and highlighted several results. My presentation thus focused mostly on the reception of a literary work by reader-reviewers after publication and the influence and role of social media in this process.

For more information on the symposium and the participants, please consult the symposium website.

SHARP 2022 Conference (11-15/07/2022): Panel Paper on “‘Scandal sells books’: An Analysis of the Reception and Perception of Scandals Surrounding Literary Prizes on Social Media.”

In July, I once again participated in the SHARP Conference (https://sharp2022.nl/) and this year’s focal point was the “power of the written word”. I presented a paper on scandals in the context of two literary prizes, namely the (Man) Booker Prize as well as the Not the Booker Prize and the reception of these scandals on Twitter. The title of this individual paper was “‘Scandal sells books’: An Analysis of the Reception and Perception of Scandals Surrounding Literary Prizes on Social Media.”

This paper was originally scheduled to be part of the panel “The public power of the book”, in which Henriët Graafland was to present her research as well. However, due to organisational challenges, the panels had to be split up. I was then invited to join the panel on “Literary Institutions”, which was chaired by Prof. Laura Dietz. This granted me the wonderful opportunity to present my research alongside Prof. Simone Murray and Lisa Gitelman, who discussed “How Literary Studies Came to Ignore Books: Choices in Institutionalising English” and “Citation and Mediation: A Reading of MLA Style” respectively.

 

Abstract: “Scandal sells books”: An Analysis of the Reception and Perception of Scandals Surrounding Literary Prizes on Social Media

Due to their role as traditional gatekeepers in the field of literary criticism, literary prizes are responsible for the institutionalised consecration of literary texts. They are increasingly topic of research (e.g Moser 2004, English 2005, Leinen 2010, Ducas 2013, Röhricht 2016, Sapiro 2016, Auguscik 2017, Childress et al. 2017, Kennedy-Karpat and Sandberg 2017, Rahmann 2017). The general discourse surrounding prizes, however, tends to be negative (cf. English 2005, p. 187) and they are frequently subject of scandals. Nevertheless, scandal is “the instrument par excellence of symbolic action” (Bourdieu p. 84) and English argues that “scandal […] is constitutive of prizes” (English 2002, p. 113). Scandal is consequently inherent to literary prizes.

In this presentation, I shall examine two scandals surrounding the Booker Prize and the Not the Booker Prize, respectively. The Booker Prize is no stranger to scandal, in fact its success relies on it (English 2002, p. 113) and Drabble states that the prize “has failed in its task of stimulating public interest” if it is not subjected to “bitter controversy and scandal” (p. 250). The case study in question is the 2013 scandal concerning the expanded nomination criteria, which allow any novel written in English and published in the UK or Ireland to qualify. Although its counter-prize is hardly as well-known and despite its goal to challenge the Booker Prize’s obscure nomination and judging practices, the Not the Booker has also known controversy. I shall take a closer look at the 2012 edition and the scandal pertaining to Ewan Morrison’s leaked e-mail, in which he lied about the competition and criticized the voting system, his refusal to withdraw, as well as the reactions of the organisers. Within this context, I thus aim to study the emerging and evolving figure of the layperson critic as an additional literary gatekeeper on social media platforms. For this, I will analyse the tweets that were created in the immediate wake of these scandals in order to gain insight into the content of the user-generated literary criticism created by new layperson gatekeepers regarding traditional gatekeepers.

Bibliography:

Auguscik, Anna. Prizing Debate: The Fourth Decade of the Booker Prize and the Contemporary Novel in the UK. Transcript, 2017.

Bourdieu, Pierre, and Hans Haacke. Free Exchange. Polity Press, 1995.

Childress, Clayton, et al. “Publishers, Authors, and Texts: The Process of Cultural Consecration in Prize Evaluation.” Poetics, vol. 60, Feb. 2017, pp. 48–61.

Drabble, Margaret. “Pleasure and Prestige. A Writer Reflects on the Prize System.” British Book News, April 1989, pp. 250-251.

Ducas, Sylvie. La littérature à quel(s) prix? Histoire des prix littéraires. La Découverte, 2013.

English, James F. “Winning the Culture Game: Prizes, Awards, and the Rules of Art.” New Literary History, vol. 33, no. 1, Johns Hopkins University Press, 2002, pp. 109–135.

English, James F. The Economy of Prestige: Prizes, Awards, and the Circulation of Cultural Value. Harvard University Press, 2009.

Kennedy-Karpat, Colleen, and Eric Sandberg. Adaptation, Awards Culture, and the Value of Prestige. Springer Berlin Heidelberg, 2017.

Leinen, Angela. Wie man den Bachmannpreis gewinnt. Gebrauchsanweisung zum Lesen und Schreiben. Heyne, 2010.

Moser, Doris. Der Ingeborg-Bachmann-Preis. Börse, Show, Event. Böhlau Verlag, 2004.

Pickford, Susan. “The Booker Prize and the Prix Goncourt. A Case Study of Award-Winning Novels in Translation.” Book History, vol. 14, 2011, pp. 221240.

Rahmann, Kathrin. Von der Wirkung zur Wertung. Formal-ästhetische Werte in den Diskussionen des Ingeborg-Bachmann-Wettbewerbs 1999-2009. 2017. Georg-August-Universität Göttingen, PhD dissertation.

Röhricht, Karin. Wettlesen um den Ingeborg-Bachmann-Preis. Korpusanalyse der Anthologie Klagenfurter Texte (1977-2011). Studienverlag, 2016.

Sapiro, Gisèle. “The Metamorphosis of Modes of Consecration in the Literary Field: Academies, Literary Prizes, Festivals.” Poetics, vol. 59, Dec. 2016, pp. 5–19.

LW Research Day (28/04/2022): Poster Presentation “Text Mining the ‘Talk of Literature’ Surrounding the Ingeborg-Bachmann-Preis”

This year, we presented our research on the 2022 UGent LW Research Day using a poster. The central theme of this year’s LW Research Day was the social and economic valorisation of research. There were several lectures and informative session on the topic and participants were able to present their own projects. We presented a poster on a specific case study of our project: “Text Mining the ‘Talk of Literature’ Surrounding the Ingeborg-Bachmann-Preis: A Case Study in Domain Adaptation for German-Language Aspect-Based Sentiment Analysis”.

You can take a look at our poster here: DeGreve_Poster_LW-Research-Day.

For more information on the LW Research Day, or if you wish to take a look at the other posters etc. you can find all information on their website: https://www.lwresearchday.ugent.be/.

 

                               

VAL Symposium 2021 (12/11/2021): Presentation “Five stars – it was amazing”

On the 12th of November 2021, I participated in the VAL Symposium. There, I gave a presentation comparing the literary criticism of Layperson critics, in the form of Goodreads reviews, and evaluative criteria they employed in the context of three literary prizes that allow different levels of audience participation, namely the Gouden (Boeken)Uil/Fintro Literatuurprijs, the Ingeborg-Bachmann-Preis and the Not the Booker Prize. The title of this presentation was: “’Five stars – it was amazing’: Towards an Automated Comparative Analysis of Layman and Professional Literary Reviewing”.

For more information regarding the VAL Symposium, please take a look at their website: http://www.vval.be/studiedag2021.html.

#NetzLW21 Netzliteraturwissenschaft (06-08/09/2021): Video Presentation „Bisschen Josef Winkler, bisschen Ted Liu, bisschen Asimov“

In September 2021 we participated in the very first Netzliteraturwissenschaft Conference at the University of Antwerp. The german-language conference was organised by Prof. Thomas Ernst and focused on the application of digital methods in text analysis and the creation of digital editions, literary studies dealing with algorithmically generated literature and the (interactive) production, distribution, and reception of literature as well as online literary criticism and mediation in social media, using specialized knowledge as well as interdisciplinary-inspired terms and methods.

The conference was streamed live on youtube and all videos of the different keynotes, presentations and discussions can be found here: https://www.youtube.com/channel/UCaKyPbG3_5nq6tedbshQFaA.

For more information you can also consult the conference’s official website: https://netzliteraturwissenschaft.net/NetzLW21_Konferenz/

You can read our abstract and watch the video of our presentation below.

Abstract: Prof. Dr. Gunther Martens/Lore De Greve (Gent)

„Bisschen Josef Winkler, bisschen Ted Liu, bisschen Asimov“: Ein sentimentanalytischer Vergleich zwischen der Jury- und Laienkritik zum Ingeborg-Bachmann-Preis

Im Rahmen unseres vom FWO-Flandern finanzierten Forschungsprojektes „Evaluation of literature by professional and layperson critics: A digital and literary sociological analysis of evaluative talk of literature through the prism of literary prizes (2007-2017)“ versuchen wir, anhand einer digitalen und literatursoziologischen Analyse die Bewertung der Literatur von professionellen KritikerInnen und von sogenannten social oder small critics zu vergleichen. Das konkrete Vorgehen möchten wir am Beispiel der online Twitter-Diskussion zum Ingeborg-Bachmann-Preis (2007-2019) illustrieren. Wir werden die Bewertungskriterien, die in diesen Tweets zum Ausdruck kommen, mithilfe einer detaillierten Aspect-based Sentiment Analysis identifizieren. Diese Methode ermöglicht uns, festzustellen, welche Meinungen über einen bestimmten ‚Aspekt‘ oder ein bestimmtes Thema geäußert werden, z.B. über die Motive im Text, den Autor, die Lesung, die Jurymitglieder, den Preis selbst usw. Da sich inzwischen jährlich mehr als 1000 TeilnehmerInnen an dieser Online-Debatte beteiligen, werten wir das Korpus anhand von Annotation und Text Mining (semi)automatisch aus. Projektseite: http://www.talklitmining.ugent.be.

 

SHARP 2021 Conference (26-30/07/2021): Panel Presentation & Discussion “@readers #currentlyreading in digital environments”

At the SHARP 2021 conference I took part in the second of two thematically intertwined panel discussions about “@readers #currentlyreading in digital environments”. The first panel discussion discussed “Influencers, Celebrities, Young Adult Readers”, with Danielle Füller, DeNel Rehberg Sedo, Federico Pianzola, Angelina Eimannsberger and Kate Stuart, and was moderated by Bronwen Thomas. The second panel focused on “Prizes, Authority, Self-Publishing” and was moderated by DeNel Rehberg Sedo. The other panelists were Laura Bousquet and Claire Parnell.

You can read my abstract and watch the pre-recorded presentation below.

Literary Prizes in times of #Twitterature and #Bookstagram: A Digital and Literary Sociological Analysis of the Layperson Evaluative “Talk of Literature” Regarding Literary Prizes on Social Media

The French sociologist Pierre Bourdieu (1993) argued that a text’s literary status as symbolic capital depends on the recognition by authorised institutions or individuals. Research on the field of literary criticism has often focused on this institutionalised consecration of literary texts, concerning traditional gatekeepers, such as prizes (English 2009, Sapiro 2016), or on professional critics’ threatened position of authority (Löffler 2017, Schneider 2018; Kempke/Vöcklinghaus/Zeh 2019, Chong 2020). Nevertheless, comparatively little research (Kellermann/Mehling/Rehfeldt 2016; Kellermann/Mehling 2017; Bogaert 2017) has actually attempted to directly ingest and mine the content of user-generated literary criticism shared on social media platforms, such as Instagram and Twitter. Consequently, relatively little attention has been paid to the role of Twitterers and Instagrammers as new literary gatekeepers and cultural transmitters.

In this presentation, I aim to analyse lay critics’ evaluative “talk of literature” on Twitter and Instagram, two social media platforms with a distinct focus and “book communities”. For this, I will examine the tweets and Instagram-posts surrounding three prominent literary prizes from different language communities, namely the Dutch-language Fintro Literatuurprijs, the German-language Ingeborg-Bachmann-Preis and the English-language Booker Prize, each supporting a different level of transparency[1] and audience participation. I intend to map the various evaluative criteria used by lay critics and to provide an answer to the question on which aspects of the prize itself and/or of the nominated and/or awarded titles – e.g. the jury discussion, a book’s plot or language use… – the lay “audience” concentrates and how these aspects are subsequently evaluated by them. By examining the online discussions and performing an aspect-based sentiment analysis (ABSA) this data will enable me to trace shifts in the prizes’ coverage on these social media platforms. I posit that the layperson critic’s criteria and evaluation of the prizes and nominated or awarded titles is influenced by each prize’s level of audience participation and transparency and the social medium itself.

Bibliography:

Bogaert, Xiana. ‘ICH WÜRDE AM LIEBSTEN MIT DER JURY DISKUTIEREN! #TDDL‘. Der Ingeborg-Bachmann-Preis: ein Vergleich zwischen der Jury- und Laienkritik auf Twitter. University of Ghent, unpublished thesis, 2017.
Bourdieu, Pierre. The Field of Cultural Production: Essays on Art and Literature. Polity Press/Blackwell Publishers, 1993.
Chong, Phillipa K. Inside the Critics’ Circle. Book Reviewing in Uncertain Times. Princeton University Press, 2020.
English, James F. The Economy of Prestige: Prizes, Awards, and the Circulation of Cultural Value. Harvard University Press, 2009.
Kellermann, Holger, and Gabriele Mehling. „Laienrezensionen auf amazon.de im Spannungsfeld zwischen Alltagskommunikation und professioneller Literaturkritik”. Die Rezension. Aktuelle Tendenzen der Literaturkritik, edited by Andrea Bartl and Markus Behmer, Königshausen & Neumann, 2017, pp. 173–202.
Kellermann, Holger, Gabriele Mehling and Martin Rehfeldt. „Wie bewerten Laienrezensenten? Ausgewählte Ergebnisse einer inhaltsanalytischen Studie”. Was wir lesen sollen: Kanon und literarische Wertung am Beginn des 21. Jahrhunderts, edited by Stefan Neuhaus and Uta Schaffers, Königshausen & Neumann, 2016, pp. 229–238.
Kempke, Kevin, Lena Vöcklinghaus and Miriam Zeh. Institutsprosa: Literaturwissenschaftliche Perspektiven auf akademischen Schreibschulen. Spector Books, 2019.
Sapiro, Gisèle. “The Metamorphosis of Modes of Consecration in the Literary Field: Academies, Literary Prizes, Festivals.” Poetics, vol. 59, Dec. 2016, pp. 5–19.
Schneider, Ute. „Bücher zeigen und Leseatmosphären inszenieren – vom Habitus enthusiastischer Leserinnen und Leser.” Gelesene Literatur: Populäre Lektüre im Zeichen des Medienwandels, edited by Steffen Martus and Carlos Spoerhase, edition text + kritik 2018, pp. 113-123.
Löffler, Sigrid. „Danke, kein Bedarf? Wie die totgesagte Literaturkritik ihr Ableben überleben kann.“ Stimmen der Zeit. – Freiburg, Br. : Herder, vol. 235, no. 12, 2017, pp. 805–814.

 

Panel presentation part 1:

 

 

Panel presentation part 2: